RCI-21337 · Media Literacy

Media Literacy — Upper Primary Advanced Creative Challenge · Club / Workshop

Interpret and evaluate messages across news, advertising, social and multimedia. This version is designed for ages 10–12 at advanced level through social, activity-rich workshop learning.

Upper PrimaryAdvancedClub / WorkshopCreative Challenge5 learning hours
Reading Club International visual
outcomescourse journeyprogression

What you should be able to do

  • Develop secure purpose with sophisticated analysis and control.
  • Develop increasingly independent representation with sophisticated analysis and control.
  • Develop applied persuasion with sophisticated analysis and control.
  • Develop confident verification with sophisticated analysis and control.
  • Apply Media Literacy skills through playful creation appropriate to ages 10–12.
  • Reflect on progress, explain strategies used and identify a clear next step.

Course journey

Unit 1 · Who Made This?Focus: purpose

Learn, practise, apply and reflect through activities adapted to ages 10–12.

Unit 2 · How Is It Framed?Focus: representation

Learn, practise, apply and reflect through activities adapted to ages 10–12.

Unit 3 · How Does It Persuade?Focus: persuasion

Learn, practise, apply and reflect through activities adapted to ages 10–12.

Unit 4 · Verify Before SharingFocus: verification

Learn, practise, apply and reflect through activities adapted to ages 10–12.

How learning is evidenced

Practice evidence

Short activities, reading responses, writing tasks, discussion or applied practice depending on the pathway.

Completion task

A final age- and level-appropriate task demonstrating the key course outcomes. Successful completion can generate an RCI certificate of completion; it is not presented as a regulated qualification.

Who this pathway is for

This pathway is designed for Upper Primary learners (ages 10–12) who want to develop purpose, representation, persuasion, verification at Advanced level.

Progression

After completion, learners can move into a higher-level pathway within Media Literacy, apply the skill in another literacy domain, join a Reading Ambassador pathway, or continue through the Reading Passport and Literacy App.

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